Today, I am excited to announce a big step forward for our platform. After running this site for free to build our community, we are now accepting advertisements in our newsletter.

Since the beginning, Saint John Daily has been a labor of love for my wife and me. When we moved to Saint John we were immediately captivated by the city’s charm.

We wanted to find a single, easy resource to tell us what was happening in our new backyard. When we couldn’t find one, we built it.

Why We Are Doing This (And Our Promise to You)

We appreciate our readers more than we can say. You are the reason we work hard to curate the news. However, as our subscriber list grows, so do the costs associated with keeping the site running, the servers online, and the newsletter in your inbox.

Bringing on advertisers is the sustainable way for us to cover those costs while ensuring one non-negotiable fact remains true: The newsletter will continue to be 100% free for our readers.

We also want to be clear about the quality of these ads. We will be monitoring all advertisers to ensure they are relevant to our community. We aren’t interested in generic spam or irrelevant clutter. If a business advertises with us, it’s because they offer something of value to our readers. Nothing changes about your morning routine, you’ll get the same news, at the same time, just with the support of local partners.

For Businesses: Stop Shouting into the Void

Now, let’s talk about why this is the best opportunity for local businesses. You have a product or service that locals need. But reaching them? That’s become a massive headache. I know because I’ve spent my career working with local businesses across Canada.

• Social Media is a Gamble: You post on Facebook, but the algorithm hides it from 95% of your followers unless you pay to “Boost” it.
• Traditional Media is Costly: A single radio spot or newspaper ad can cost hundreds of dollars. Once it runs, it’s gone forever, and you have no idea if anyone actually acted on it.
• Word of Mouth is Slow: You can’t wait months for the community to find you. You need traffic this week.

It often feels like you’re spending money just to shout into the fog. We built the solution: Targeted, Trusted, and Trackable advertising.

Why Smart Local Businesses Are Switching to Newsletter Ads

We aren’t a tech giant or a legacy corporation. We are Saint John’s morning ritual. Every day, over 1,000+ of the city’s most connected residents open our newsletter to find out what’s happening, from the City Market to the latest Uptown developments.

When you sponsor Saint John Daily, you aren’t just buying an “ad.” You are buying undivided attention.

• Focused: Unlike social feeds where you are scrolled past in 0.5 seconds, we sit in the inbox until read.
• Exclusive: You aren’t competing with 100 other posts. We allow only ONE main sponsor per issue.
• Precise: No vague “impressions.” We offer real open rates and click tracking.

The Numbers (Transparency First)

• 1,000+ Active Subscribers: Real people, not bots.
• 40-50% Open Rate: The industry average is 20%. We consistently beat this.
• 100% Saint John Focus: No wasted spend on people in other provinces.

“But is a list of 1,000 people enough?”

This is the question we hear most. And the answer is: It depends on who those 1,000 people are.

If you were selling a generic app, maybe not. But you are a local business. Imagine a room filled with 1,000 Saint John residents who asked to hear from us. Imagine standing on a stage in front of that room every morning to pitch your business.

Would that be valuable to you?

That’s 1,000 potential lunch orders. 1,000 potential home listings. 1,000 potential ticket buyers. In hyper-local marketing, Engagement > Volume. Don’t pay for 10,000 eyes that don’t care. Pay for 1,000 pairs of eyes that do.

How It Works

We don’t believe in confusing “CPM” math. We believe in fair, flat pricing that fits a small business budget. For less than the cost of a business lunch, you can own the inbox.

We made the process incredibly simple. You choose your dates, you write your headline, and you upload your image. That’s it.

Our Mission Continues

My background is in digital marketing and web development, making sure things are fast and reliable. My wife Fernanda, brings the creative spark with years of experience in sales and content creation, ensuring our stories connect with the heart of the city.

We believe that a connected community is a strong community. By advertising with us, you aren’t just growing your business, you’re supporting a platform dedicated to the city we all love.

Ready to Be Seen?

We limit our ad spots to ensure our readers stay happy and our partners get results. Spaces are booked on a first-come, first-served basis. Don’t let your competitors own the inbox.

Thank you for being here.

– Johnny & Fernanda