As the holiday season begins, the Saint John Police have launched their annual Festive R.I.D.E. campaign to ensure our roads stay safe. The program, which stands for Reduce Impaired Driving Everywhere, aims to deter and detect drivers who are impaired by alcohol or drugs.

A Partnership for Safety

This initiative, which officially kicked off on Friday, November 29, 2024, is a joint effort with MADD Saint John. Throughout the holidays, you will see increased police presence and check-stops across the city. The goal is to prevent the serious consequences that come from making the wrong choice after celebrating.

“Our message is simple: if you’re consuming alcohol or drugs, don’t drive. Plan ahead for a sober ride home,” said Staff Sergeant Chris Belyea in a media release. “Our officers will be visible throughout the city to enforce the law and keep our community safe.”

Know the Consequences

Driving while impaired is a criminal offense with severe penalties. If you are caught, you face an immediate driver’s license suspension and your vehicle will be impounded. On top of that, convictions carry heavy fines, a criminal record, and potential jail time.

The Saint John Police urge everyone to make responsible choices. Before you head out, make a plan for a safe ride home. Your options include:

• Appointing a designated driver.
• Calling a taxi or rideshare service.
• Using Operation Red Nose.
• Taking public transit.
• Staying overnight.

Remember, a few minutes of planning can prevent a lifetime of regret.

Frequently Asked Questions

What does R.I.D.E. stand for?

R.I.D.E. stands for Reduce Impaired Driving Everywhere. It is a police enforcement and education program aimed at taking impaired drivers off the road.

How long does the Festive R.I.D.E. campaign run?

The campaign launched on November 29, 2024, and will continue throughout the entire holiday season.

What are the immediate consequences if I am caught driving impaired?

If caught by police, you face an immediate driver’s license suspension and your vehicle will be impounded on the spot, even before a conviction.

What are some safe alternatives to driving after drinking or consuming drugs?

You should always plan a safe ride home. Options in Saint John include using a designated driver, calling a taxi, or using the volunteer service Operation Red Nose.